Posted on March 22, 2011 by Staff | Download a PDF of this press release

Toomah to Accelerate JetBlue Airways’ Customer Service Candidate Selection Process

Toomah’s Interview Plus to be used to screen customer service crewmembers for the award-winning airline

ATLANTA. — (March 22, 2011) — Toomah, LLC, the company that improves the hiring and recruiting process for customer-facing organizations, announced today that JetBlue Airways (NASDAQ: JBLU) has selected it to streamline the recruiting and hiring process for the value airline’s customer service crewmembers. Toomah’s Interview Plus talent assessment solution will be used to assess and screen customer service crewmembers for JetBlue’s Airports, Inflight and Reservations groups across its growing network.

Finding crewmembers committed to providing excellent customer service in all situations is a must for JetBlue’s continued success. Toomah’s Interview Plus solution uses a unique combination of written and oral assessments to identify those candidates that are best suited for a particular customer’s requirements. The result is higher quality candidates at a lower cost of recruiting.

"JetBlue Airways exists to provide superior service in every aspect of our customers’ air travel experience, from the time they make their reservations to the moment they claim their bags at the end of their journey," explained Megan White, director of talent acquisition for JetBlue Airways. "Our customers have come to expect exceptional service and our crewmembers continue to deliver on each and every flight. Toomah has demonstrated its ability to not only help us hire the best possible candidates, but to do so at a reduced cost of recruitment."

"We are delighted that JetBlue has selected Toomah’s Interview Plus to help assess and screen potential customer service crewmembers," said Joe Gruca, Toomah’s chief executive officer. "JetBlue’s reputation is built on superior customer service in every facet of its operation. Interview Plus will help JetBlue efficiently and effectively recruit the highest caliber customer service crewmembers possible for its nationwide needs and will deliver measureable benefit to its shareholders."

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About Toomah

Toomah, LLC helps customer service organizations improve hiring decisions, reduce recruiting costs and increase talent performance using its proven predictive performance technology. Employees hired using Toomah’s suite of talent performance optimization products demonstrate increased speed to competency, reduced attrition and improved sales and service performance. Toomah is a privately held company based in Atlanta, GA. For further information, please visit http://www.toomah.com. Follow Toomah on Twitter at http://www.twitter.com/toomah.

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